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Category: Insurance Sales

Most sales insurance agents make the mistake of trashing uninsurable insurance leads. Who can blame them? Why waste time and effort on these leads when there are a lot of other more qualified leads to assist right? Well there are a lot of reasons why you shouldn’t just trash them out. For one, mistakes can happen as these leads enter their information online so they may look like they’re uninsurable but they actually aren’t. To this end, always double check as you might just end up with a much needed sale in your hands - money don’t just grow on trees in this given economy you know.

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Another reason why you shouldn’t just trash your unqualified health insurance leads is because they may qualify for other types of coverage like Medicare perhaps. Should they turn out to be completely uninsurable, there is hope yet. Well it’s not exactly insurance, but something as useful - discount health cards. These are consumer discount clubs giving people much needed savings on healthcare from a designated network of providers. So how do you know they qualify for health cards if they didn’t on insurance?

Typically health cards will be the perfect alternative for your uninsurable medical insurance leads if they cannot afford high risk coverage. These cards have very little restrictions; anyone from below 70 years old can qualify. You might be thinking that you already have a lot of profitable insurance products on your hands. Well, think about those months where you missed your sales quota. These cards are the answer. Do you know how many people have plans filled with gaps who you can offer these health cards to? Well, a lot.

Even employers nowadays who cannot offer traditional coverage may opt for a discount health card. And when that happens, that’s a lot of money. There are a lot of other people who are very well interested in getting health cards out there, not just your uninsurable sales insurance leads. Imagine the loyalty of these leads to you once you offer them health cards when they have just pretty much given up on getting any type of coverage.

If you want other insurance products to add on your current portfolio, sign up now and we can give tips on how to earn more - on top the high quality insurance leads that we can provide.

The internet provides so many different people with big opportunities. If your home is equipped with the internet, you can be one of the top producers in the insurance industry. Together with the internet, you also have to make use of a few other tools like autoresponders, quote engines and the like to make your insurance business successful. Without an office staff to help you, and even without a marketing staff, you can attain success.

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First off, you can have a website set up for your insurance agency. Through the use of website, you can educate prospects, you can advertise to buyers and you have a way of reaching potential clients. Make sure that your website is interesting as well as has all the features that will help your cause in selling insurance. It’s the feature of a website to provide quick and relevant information that insurance leads are generated. Give your prospects the means to compare policies and carriers with a quote engine section in your website.

Then there’s email. Together with your autoresponder, you can always keep the lines of communication open between you and your leads, you and your clients. Without having to print material out and pay for postage, you nurture relationships with customers cost effectively as well as quickly. It only takes a few seconds to send a message out. Even if you have a thousand clients, you can keep in touch with email and the autoresponder.

If yoiu want to cut your admin time, you can avail of a leads management system to go with your autoresponder and your email. You can keep track of Medicare leads that have turned cold, leads that are new and leads that have found a revived interest on what you are selling. With this tool, you can be sure that you’re not sending promotional emails to a current client who already bought the same product from you – that could be embarassing.

In the comfort of your home, you can be running the busiest and most productive insurance agency there is and you can have a client base that that covers the four regions of the country – and it’s all with the use of technology and the internet.

Learn more ways to make technology work for you, sign up now and read about the newest tools for handling high quality leads on top of the high quality leads you can avail.

Writing emails about insurance can be tricky. Whether you’re sending out a welcome email, an advertisement of a new program or an email informing your client you’ve got the perfect policy for them, you have to look at every part of your email. You have to create a good subject line to get your insurance leads to open your email and you got to have something in there that will tickle their interest and encourage them to either call you with questions, get more information, etc. Your ending also has to be well constructed. While your contact information is enough to put on your signature, you can make your emails work better for you by adding a testimonial or a request for a referral.

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You also have to take careful consideration on how your email looks. If you need to put graphics on it, make sure they have a function to them aside from making your email look more attractive. Put your company logo in a spot where it’s the first thing that your leads and your clients can see. This is a big part of insurance marketing and putting your readers in a state of mind for insurance - insurance that comes from your company. On your pursuit to make your emails look the best it can be, don’t be tempted to add too much on it. You’ll turn your email into a newsletter and keep in mind that emails that looks like a newsletters turn recipients off. You might soon be getting requests to opt out of emails and newsletters from your company.

After you’ve paid your emails enough attention, you can also make use of the same tactics for snail mail. Regular mail can be a good way to send marketing messages. You can insert mini-flyers into your general business correspondences. Maybe you’re still paying your utility bills through regular mail. You can still put a mini-flyer together with your payment and it’s also a good way to advertise. Regular mail and email might not be the answer to making immediate sales and successful closes but they do get you enough attention for future business dealings with clients and leads.

You can handle your communication in many forms in insurance. Hone your skill in dealing with high quality leads by signing up for advice and tips today.

Many companies have developed new ways to increase their profits through the Internet. Online users are not spectators anymore; they?re all possible consumers. Lead generating companies have been developed, aiming to aid every business by providing them possible leads. What is more important than having many prospects? It is closing the deal. With this, entrepreneurs have realized the importance of having a lead management system.

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4 out of 5 leads which a sales agent fails to close ends up being persuaded by a rival company. The other sales agent did not offer a better product, pricing or service. It is because the other agent took time to classify the need of which the product will greatly service the client. With that, it is important that we take notice of every prospect?s needs. You cannot sell something which is not be beneficial to a client.

Internet leads are valuable resources in attaining higher revenue. Many businessmen attested to their worth, saying that they are the best client generating solution there is. However, you will be only achieving that goal if you use it well. Every lead needs occasional follow up. It is unfortunate to lose some leads, but there are new ones to come along the way if you are persistent enough.

Having a lead management system will help you straighten up this dilemma. It can assist you on keeping track of your prospects and will guide you to look after them by providing the right services for a specific client. You will be able to streamline your company operations smoothly and efficiently.

Most of these lead management systems are online. They can be accessed anywhere and at anytime. It provides the latest updates so that you will not overlook important matters. Also, most of these systems comes with a 24/7 technical support. Your sales team can access it at anytime and you can send out reports, messages and updates as needed.

A lead management system helps you follow your clients that need immediate attention. It also indicates which ones need more time and nurturing. A standard lead management system will be consisted all of the following programs:

? A Database management, which handles the customer information and contact details;

? Auto Reminders, which keeps you and your leads posted depending on the updates of your company;

? Client management options, for priority handling

You can maximize your online business by using a lead management system. This allows you to keep track of everything, from each client?s detailed information, to what their requirements are. You will have you clients? needs dealt with in no time; reports sent automatically with much efficiency that you will be able to have a higher profit as compared to others without it.

To learn more about this, visit http://www.BrokerOffice.com.

(no incentives, real-time delivery, search engine marketing, etc.)

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If you are a sales agent, then you should be familiar with the factors that affect in successfully closing deals.

One of those factors is exclusivity. Exclusivity means that you are ?the first? or privileged enough to contact them. If you are the first one that is able to contact a ?lead? that means, you have a higher chance of convincing them to buy.

Why settle for Exclusivity?

Have you experienced calling a potential customer and he or she seems to be annoyed and sarcastic in answering you back? Chances are there had been others who called the client before you. People who get the same calls about the same products is bound to get irritated easily. Your interaction with them could get messy.

This is where exclusivity comes in. Starting fresh and having that ?first attempt? to convince someone to buy your products and services may yield to a higher chance of success.

The Advantages

? Zero or Less Competition ? Hands down, you get the first come first served basis. Exclusive access to potential clients and gives a good chance in closing a deal.

? Higher Percentage ? If you?re good in sales talk then this ?could? be a walk in the park for you. With less competition, your chance of success is high.

? Time ? You can stop wasting your time on calling ?irate? leads and focus on more potential clients. Save yourself in wasting precious minutes of talking to a closed mind and ear.

How to get exclusivity?

High quality insurance leads can be gained through ?lead providers?. There are a lot of these providers offering their services for a price.

All products and services come with a price. The reason for this is very clear, since you have ?exclusive rights? on the leads, the providers can only charge ?YOU?. Of course, if they can sell it to other prospective buyers, then it would be cheaper. But the effectivity would be gone, don?t you agree? Do you get the rationale behind this?

Is it worth the price?

Well, the answer is Yes and No.

The effect of these method lies considerably on the skills of the seller. The way YOU deliver you sales talk, getting the interest of the buyer and making him understand the importance and benefits of your product ? the end result will be that you reap on the rewards. You had been given the chance, the way to close the deal lies in your hands.

The most effective way to close a deal is your over-all familiarity about your product. You should be knowledgeable about how to sell its strong points, your readiness to answer questions with patience must be evident, professionalism to oversee the conversation is needed and the right timing to close the deal and ?get it in the bag? must be practiced at all cost. Know these facts and you would do well in any transaction that you are going to make.

Do you want to try working at home? Yes, it is actually possible. Because of the change in ways of consumers and how sales automation necessities are now advanced, a lot of businessmen are now thinking twice about working in a standard office. As a matter of fact, there has been a decrease of 25% because these workers have decided to stay and work at home.

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According to Emergent Research?s study done in California ?The Rise of the Homepreneur?, they have discovered that more new businesses are starting at home. The greatest fact stated, however, is how businessmen are doing now. 1/3 of businesses that are seen in homes today have annual revenues that reach $125,000. Businessmen that are seen working at home are now making over $500,000.

Many agents have realized that they do not really need an office or even a staff/team to make their business succeed. They just have to get the correct sales necessities:

? Email and fax ? Most businesses need to prepare proposals, pamphlets and cards. When working at home, you will not need to do this the stressful way. You can save more time, and not to mention money, by just sending these through email or fax!

? Websites ? More or less, majority of people have now come across online shopping. This has been a popular thing to do nowadays. With the use of electronic applications, shoppers who use the internet can now pass full applications when you are asleep!

? Lead Nurturing System ? When working at home you will not need to have your own marketing team to send different data for you. All you need is an auto responder that can do the sending of your marketing messages.

? Lead Management System – Just like Lead Nurturing System, you will only need a Broker Office to be connected with your different clients where you can keep all your data.

Even if you have all of these sales tools, there is no guarantee of success that easily when you are working at home. Home-based jobs have their own ups and downs.

Here are tips for you to learn about how to handle your home-based business:

1. Lessen things that can distract you

When you work at home, you will be more comfortable because there is no supervisor lurking around to check on what you are doing and to make you concentrate. What you need to do is have your own personal space where you can work. No TV, radio or any kind of distraction. Think about what you should take out in your room which you know will serve as a disturbance for you while you?re working.

2. Family Support

You need to explain about your work to the whole family. Tell them why you chose to work at home rather than in an office. Let them know how you want to be approached when you are doing your work. Tell them your schedule so that they will know when you are really busy. Your family may not serve as your colleagues at work, but they are definitely good teammates. Make them feel that way.

3. Opportunities VS. Problems

The difference between entrepreneurs and employees is that they seem to see the whole picture first and find methods to make their potential items, services and sales more innovative. Home-based work makes you choose target market and adjust your services. This way you can make your profits bigger. To do this, you need time to search for more opportunities to make your business bigger. Signing up for newsletters, blogs and other ways for you to know about different industries can make you see what?s happening in the market.

4. Visualize what you want to happen and work your way around it

To gain success, you need to plan on how to attain it. Start by writing your plans on paper and mapping out what you want to happen. Make a process on how you will attain your success. Your business is on the right path if you have a system to follow.

5. Talk to other agents

Why do you need to talk to other agents? You need to be able to create your own network so that you can learn more about different work-related developments. So how are you going to do this? Begin by joining in different groups and organizations. Attending different seminars are also worth it. Finding mentors who can inspire you to make your business better is also another thought. There are also different communities where you can find other agents who are also working at home like you.

Working at home can give you so many benefits; working with extreme comfort, being your own boss and working on something you love with no hassle. Make sure that you are connected with the right network. By doing this, your business will grow bigger and bigger before you know it.

How to Revive Dormant Insurance Leads and Lead Them to a Sale

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If you have been a health insurance agent for quite some time, you have your share of successful deals. Of course, this means you also have dormant or unclosed leads in your database or in your files.

You may think that these leads are pretty useless and dismissing them would be the best course of action. You are wrong. Use your marketing skills and an appropriate software (email auto responder for example) to make these dormant leads active again.

Proper organization can make the difference in getting these people back into your field of specialty. These are a few tips on how to ?wake up? those sleeping ?prospects? and help them to reconsider in getting insurance from your company.

Sort them out

? Know their personal information and identify the means to contact them, whether by phone, mail, e-mail etc.

? Organize these leads into groups and make separate databases for them. Those with e-mail, those with phone numbers, and those with mailing address.

? Make a plan. Once you had organized them into groups, create a plan on how to effectively get feedback from these leads.

? Feedback is the most important thing of all. After getting in touch with those leads and still no sign of interest, put them in the waiting list and create a new plan for them. Auto email responders could do the trick, you can set them for 3-5 month intervals and they will be your personal secretary in addressing these dormant leads. These will only work with people that have e-mails.

If possible, make sure that you get the most updated information available from your leads. Some of them do not want to have insurance now, but they ?might? have need of it in the future. These could take months and possibly years. Don?t worry; you just have to place them in a separate database and use them as future reference ?if they changed their mind?.

There is a chance that you might uncover some very promising leads with new found ?interest?. The right timing and occasion can affect these possible prospects, so you must carefully consider the ways of approaching them.

Create personalized messages

Make it professional. If you have new promos or proposals make sure to let them know. Introduce yourself and what you sell (don?t put too much pressure). Remember that you had just contacted them, don?t mess this chance by scaring them away.

Your messages will be your bridge in establishing a ground on which a possible interaction might occur. Making a good impression is crucial at this point. This is where it all starts; the success and failure will lie on the first few sentences that you will say to them.

Answer their questions

You have to answer all their questions because that is important as well. You must tell these clients the benefits of getting their insurance from you. Explain to them the things that they do not understand and make them feel that you welcome any questions that they have in mind.

Give them the link for your company?s website. Let them browse through it, make sure that the site is informative and have that ?user friendly? atmosphere that will get them interested. Too many complicated things will just annoy them, so, stick to the basic and make it simple. Have positive testimonials or comments on your site as well. You may not be aware, but these things could have an impact on their decision.

Give them a way to contact you

Their decision making could take some time. Just in case they are ready to make a decision in buying insurance from you, they should have your contact number at hand. Give your e-mail or your phone number. If you are using a phone, it is best if you have an answering machine to record their messages and get back to them as soon as possible.

Keeping tract with leads through E-mails

There are auto email responding softwares like LeadMiner that handles a steady stream of messages to your potential prospects and dormant leads alike. All you have to do is compose the messages and set the time intervals on how often you want a mail to be sent (days, weeks, months). This will ensure that you stay in touch with these people and increase the chance of getting a positive feedback.

These methods can help your dormant leads to be active again and at the same time encourage your potential prospects. All you have to do is have the right game plan for each of your leads and make the appropriate approach so that they would decide to buy insurance from you. It is like hitting two birds with one stone, don?t you agree?

Experienced insurance companies know that retaining current clients are much profitable than searching for new prospects. Even though there are tons of lead generating systems out in the market, compelling a customer to close the deal is the difficult part. It is better to maintain and look after those clients who are already interested in your services. But for those who still are uncertain whether to take your products or not, making them stay with your company is the hard work.

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Here is where E-mail Drip Marketing can be useful. Just like a continuous drip of water erodes a hard rock, the perpetual feeding of information to the consumers will eventually persuade them to buy your services. This is by be sending regular e-mails to them with subtle promotion your products. This is a good way of establishing communication with your regular clients, as well as for generating new customers.

Drip E-mail Marketing is a strategy which is based on the notion that no one buys services at once. Because everyone is conscious of how to spend their money properly, they will not be in haste of purchasing any product right away. It takes them time to decide especially if it?s a long term plan of payment and benefits. Usually, customers make frequent visits to the website or the office before finally deciding to purchase.

Consider the following scenario: A customer visits your website, hands a bit of his information detail and then, closes the window. Depending on the information that customer has given to you, you may have found out what his interests are. You can set up an e-mail drip marketing that caters to his interest, wants or needs. Each e-mail sent to them will be offering insightful information to them while hinting your company and your services. This e-mail is continuously sent to them, silently reminding them about your company, your services, and other benefits that you can offer. At this point, that particular customer will be, more or less, enticed to buy your products or services.

For your loyal clients, you can use this same strategy to retain them. Since they have been your customers for a time now, your drip e-mail marketing must be tailor made for them. You can promote about other services that might be of interest to them. If your client purchases another of your product, this means that you have already established yourself with him. These are the type of clients you would want to uphold because you now have a connection and you are pretty sure that he or she will patronize what you have to sell.

You can find out about e-mail drip marketing and more at the http://www.prospectzone.com/

Making a sales call in person is totally different from calling leads over the phone. Doing cold calls require you to get the interest of the person right away. However, if you want to succeed in your work, then, doing it correctly will help you to achieve your sales target. Having a script will guide you to do cold calls confidently.

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Internet leads usually come to you in real time meaning it is sent to your inbox minutes after the information has been encoded in the lead generation system. It is best to contact the person right away to take advantage of the situation while he or she is interested in getting an insurance policy. When making a call, introduce yourself right away when you are sure that you are speaking to the correct person listed in the information given to you. You can start your conversation with this:

?Hello! May I speak with Frank Jones please? ?. This is Mark Simms from XYZ Insurance Company. I?m calling regarding your online request for information on health insurance policies. According to the information that I have with me, you are interested in [state the request of the client], did I get that correctly??

Once you have started the conversation with the prospective client, keep it light. The trick here is to make the client feel that he is not taken advantage of. Your mind shift should be helping out the client and not making the sale right away. You will definitely turn off your prospect when you do too much of a hard sell. Acknowledge the client and make him feel that he has made the right decision in speaking with you. You may use this line in making him talk more:

?I am here to help you out know more about the options that you have. You can ask me any questions regarding health insurance. I will be glad to help you out with it and provide the information that you need.?

Do not be discouraged if the contact asks more time to review the information that he got from you. All of us would like to weigh in our options to be sure that we are getting the best product. You can still use the situation to your advantage.

?Yes you are right. You should go over the information and the other options that you have. So when is the best time for me to call on you again? Is next Thursday alright with you? Do you prefer to be contacted via phone or would you rather receive an email??

This way, you are not pressuring the client in making the decision right away. If the client agrees with the date that you scheduled or gave another date, do not forget about it. Write it down right away in your calendar and make a reminder alarm to make sure that you do not forget.

Getting leads that have been pre-qualified makes cold callings easier because you are assured of the quality of the lead. It may not come out naturally at first but practicing it over and over will make you comfortable using it. When you are already relaxed, then, confidence will take over and that will make you close more sales easier. Having a script for your calls will facilitate in closing out that lead successfully.

When they say NO, it does not end there

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Almost all insurance agents from every part of the country have experienced being rejected by customers. It is a part of the selling world. Consumers have the right to say NO if they don?t want a certain deal or package.

On the other hand, sales people need to master the art of accepting this as a challenge. This will help you if you want to be a top agent. As a sales person, you have to learn the art of overcoming objections without causing a fight. Listed below are helpful tips on how to overcome ?send me some info? blow offs:

? Pause to compose yourself

When a lead says NO, it does end in a period or an exclamation point. It usually ends in a comma. Pause. Say nothing for at least 5 seconds. Gather your thoughts so that you don?t lose your composure. Common mistake that a sales person tend to do is to react upfront. They become defensive thus totally blowing off the prospect. There is a big chance that the lead is also trying to measure you up.

? Empathize

It is simply the act of putting your situation in the lead?s place. Sympathize is superficial. Empathy uses all the 3 Magical F?s ? feel, felt, found. Yet, do not overdo it by using too many words when you empathize. Say it in a manner that you sound real and not just being dramatic about it. Be careful especially if you are dealing with seasoned sales lead, they may not like it. If you deliver your empathy statements truthfully, you may get to win their trust and they will know what you are trying to accomplish. Some powerful empathy statements are as follows:

?I totally understand how you feel, Mr./Ms??

?I know where you are coming from, Mr./Ms? let me help you??

? Actively listen

Listening is totally different from actively listening. The latter is when you hear and comprehend, while the former is hearing, comprehending and giving out solution or suggestions. When a lead gives you a cold call, actively listen to his voice as well. He may have said no at that time moment because he is simply indecisive or busy at the moment.

If that?s the case, then be quick on your thoughts. Be proactive and give out direct options. Remember, they call you because they need something from you. Be observant and get information from what they tell you.

? Probe, probe, probe

It does not hurt to ask. But, of course, ask intelligent questions. When the customers object, ask them what they really mean. Throw in an open-ended questions like, ?What do you mean?? or ?Please explain?. Make sure to be quiet and actively listen.

? Give out a summary

If until this point the objection still hangs in the air, it is time for you to address the matter. Rephrase what the lead says and make sure to get their affirmation from it. Do it verbatim and slow to make sure that the objection is laid out and you can address it properly. Rephrasing the problem also helps out prospects in clearing out ?bushes of objections?.

? Have a script handy

You don?t have to read it. It is just your guide. A must-tool for you to be equipped especially when objections arise.

Remember, when a prospect lead says NO, don?t resort to holding to the false hope of making it out to another lead then move on. Instead, treat every objection as a challenge and hold on!